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Family first
Dad to young kids. Where I learned prioritization under real constraints.
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Hi, I'm Lee-On
Ops insider. Builder. Your next Product Manager.
I spend my days inside Wolt's operations. This site is my pitch for doing product full time. Start with the video, it's short.
My personal life
The person behind the work Draft
A few things that shape how I work. Each block gets a photo and a short story.
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Endurance
Triathlon and running. Long goals, small steps, consistent training.
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Always building
Apps, AI experiments and tools for friends and family. Building is how I learn.
My career
How I got here Draft
The short version. Each step will open into its own story.
- Founder
Built two marketplaces
A nail design marketplace and Cleaopatra, a beauty treatment marketplace. Finding users, testing ideas, owning outcomes.
- Wolt
Workforce Management
Forecasting, planning and scheduling for customer support agents at Wolt Israel.
- Next
Product Manager
Taking problems from the operation and turning them into products people use.
Let's Work
Starter
Basic
Best value
Pro
Enterprise
Pick a plan that fits your schedule
Start small or go all in. Every plan is free to try, and you can upgrade any time.
Sugar-coated DM
1 minof your time
What you get
- Send a short, friendly Slack DM to me
- A thank-you reply from me the same day
- Upgrade to a call whenever you're ready
- No commitment and no chasing from my side
Invite to a call
30 minvideo or coffee
What you get
- My story in 5 minutes
- How I'd think about your team's problems
- Straight answers on my gaps
Real case + presentation
1 weekasync, then 45 min
Everything in Basic, plus
- A real problem from your team, solved end to end
- Problem framing, data and prioritization
- A spec your engineers could start from
- A live presentation and Q&A with your team
- See how I work before you decide
Hire me as a PM
Full timeone headcount
Everything in Pro, every day
- A PM who already knows Wolt's operation
- A builder who prototypes, ships and measures success with data
- Founder-level ownership of outcomes
- Highly motivated, learns fast and puts it to work right away
No credit card needed. Cancel any time.
Your plan
Your message (already copied)
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